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Marketing Lead- Token in Remote
Posted July 26, 2022


Location – Remote


  • Join a studio that has a strong track record of developing AAA quality competitive multiplayer games on mobile and console
  • Work with a passionate and collaborative team on exciting and changing projects
  • Enjoy a fully remote work environment and excellent benefits that include stock options, bonuses and competitive compensation


  • Launch and grow a new utility token for an NFT marketplace
  • Develop and execute the token’s overall marketing strategy, starting with branding, community, social media, content and editorial, and digital marketing (PPC, influencers)
  • Expand in-house and agency-led token marketing capabilities, including exchange partnerships and business development in H1 2022
  • Hire and nurture a growing organization of token digital marketing specialists
  • Build the company’s next-generation token marketing technology stack, evaluating external vendors and making build-vs-partner decisions in close collaboration with engineering
  • Define, instrument, manage, and optimize a wholly-new token holder conversion funnel, from acquisition through to referral, managing all data flows
  • Scale up token marketing operations to manage a multi-million dollar budget


  • Minimum of 3+ years of crypto marketing experience, preferably for a utility token, NFT marketplace, or blockchain startup
  • Personal and professional experience in web3, DeFi, NFTs, DAOs, and marketplaces, with knowledge of top aggregators and tier-1 and 2 crypto-exchanges
  • Adept at juggling resources, capabilities, priorities, trade-offs, and returns to help a multi-million dollar budget, for maximum impact
  • Trend-Spotting; new methods and channels, fluent at running the “core” while experimenting to find the “new”
  • Employee Type: Direct Hire
  • Location: Remote
  • Date Posted: July 26, 2022
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